Promo materials that every B2B salesmen needs

The world of B2B is complex and competitive. Your challenges will seem great, and you know that you need a set of tools, your weapons, to help you battle the enemies that stand before you. These tools are your promo materials. They are the items that will aid you in your attempt to approach, persuade, attract and secure new clients.   If you feel like you are lacking some materials, here are some suggestions to help you complete your arsenal.   Brochures   Your broch...
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Christmas Bonuses Your Employees Will Actually Enjoy

Many employees look forward to receiving their annual Christmas bonuses. Companies have a responsibility to ensure their employees receive bonuses they will treasure as a strategy in building employee loyalty and morale. These employee rewards will convey to employees that their service are needed and appreciated. There are various forms of Christmas bonuses employers can choose from. There are also businesses that specialize in helping companies with reward programs for example O.C Tanner is on...
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5 Ways to Keep Your Small Business Afloat in These Stormy Waters

In these troubling times, it would be easy for a small business owner to give up on their dreams and go back to the workforce as a regular Joe. Although there are plenty of small businesses around the country that have closed up over the past few years, this is not something that needs to happen to every struggling small business. There are plenty of ways to fight against these trouble economic times, and any business can succeed with the right small business leadership. If you need some hel...
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Time to Bring Out The Big Guns: Fix Your Website

At some point, almost every website needs a checkup, because often what happens is what was a cutting edge design and development strategy at one point, will eventually become dated and ineffective. When you bring out all the stops and create a great site, you will take a major step to greatly improving the life of your business as a whole, so here are 5 ways you can make big changes. Use Video on Your Site It is estimated that by 2015, two thirds of internet traffic will go to video, this is ...
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How to Minimize the Risks of Your Next PPC Campaign

Pay per click advertising is a great way to drive highly targeted traffic to your website. However, if you do not carefully monitor your PPC campaign, you could end up spending a lot of money while driving that traffic to your website. In order to ensure your PPC campaign is a success, you need to analyze your campaign every step of the way to make sure it remains profitable. There are several steps you can take to help minimize the risks of your next PPC campaign. Set a Daily Budget In the ea...
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