10 Reasons You Should Consider Using QuickBooks

With so much financial software available for personal and business use, how can you decide which program to use? QuickBooks makes that choice easy. Here are 10 reasons to choose the popular accounting solution. 1. Tried and Proven QuickBooks is a financial software program that has been around for many years and is used by many accounting firms. Over the years, support for new users has become widely available in the way of classes, workshops, webinars, DVDs, and books. You won’t have...
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SEO No-Nos: They Can Damage Your Rep!

Just a few years ago, the big online buzz was SEO. The importance of SEO hasn’t gone away; it’s just that along with SEO, there are also other things to talk about. One of the most important issues is that of online business reputation management. The reality is, just about everything you do online can have an impact on your reputation. Improper SEO strategies are included in the list of things that can damage your reputation. Not to worry; this article will cover some of the common an...
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Questions to Ask When Looking for a Payroll Service Provider

A payroll service provider can take over a number of functions of your accounting and human resources departments, and are a good value on many levels. Payroll is one of the more complex business tasks, partially because laws change frequently. Staying on top of current federal, state, and local laws is time consuming especially for a small business. By outsourcing payroll, you can free your business managers for other tasks. Here are some questions you can ask in order to be sure you cov...
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7 Tips for Saving Money on Your Home Office A/C Costs This Spring/Summer

With energy costs at all-time highs, it’s time to think about how you can save money on your home office air conditioning costs. According to Energy Star, a joint program of the U.S. Environmental Protection Agency and the U.S. Department of Energy, a little effort helps us all save money and protect the environment through energy efficient products and practices. Here are seven easy tips for working from home this spring and summer—and staying cool (and saving money) while you do it! ...
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Why You Should Take the Time to Learn Six Sigma

It's hard to believe, but Six Sigma is over a quarter-century old. The method has grown from its birth by Motorola in 1985 into a way of doing business today that is embraced by companies the world over. These days, you can learn how to be a Green Belt, Yellow Belt, or Black Belt in Six Sigma at numerous schools and training centers across the country - or even take all of your courses online. 6σ You know that Six Sigma works for large corporations. But is it relevant for your small business? ...
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Pointers to Make Invoicing as Pain-Free as Possible

For those of us who have our own businesses, financial management often tends to be one of the more dreaded but necessary functions we face. Unless you have a background in this domain, bookkeeping could very well be the bane of your existence as an entrepreneur. Well, we’re here to make it all a little less painful for you. We’ll provide pointers particularly on how to make invoicing customers as pain-free as possible, and in addition, how to make the whole process of business accounting...
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Using Instagram to Get the Word Out About Your New Business

Thousands and thousands of small business owners have discovered the marketing benefits offered by Instagram. This application has been described as a fun and quirky way to promote a business. Although the site first appears as nothing more than a way to share photos, savvy marketers know it is actually a potent way to connect with customers and potential customers and to market services and products. The result is new and improved relationships with customers and increased sales. Buil...
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Talking to New Customers: 5 Ice-Breaking Conversation Starters

When it comes to making sales, much is based on the art of conversation and on making real connections. The problem for many is finding ways to start conversations. That is, going beyond the basic self-introduction and moving on to something that will create an opening that leads to a meaningful conversation. Without this type of connection, there is little chance that the salesperson will enjoy the benefits hoped for. After all, the point is not to see how many people can be added to a l...
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Best Practices for “Cold” Email Marketing

Email marketing can be an incredibly useful component of a successful new business winning strategy. Much like cold calls, cold emails can be sent to prospective customers in an attempt to engage and win them over with a product or service. But as always with email marketing, there are risks associated, so you want to be sure you are employing best practices in your approach. We’ll cover those critical best practices here. Consider that the customer will likely read the email on his/her p...
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Should You Outsource Payroll, or Keep it In-House?

As a small business, if you have full time employees, then running payroll on a regular basis is a critical function for your business’s success. Running and reporting upon payroll accurately is also critically important, and the decision will need to be made whether or not to outsource the process. We’ll help you decide which path is best for your small business so that you can ensure it is done properly and avoid fines associated with not doing so. Do you have the expertise on staff?...
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