Looking for an Employee? Turn to Social Media!

If you are looking for an employee who is familiar with social media, comfortable in an online environment, and computer-savvy, one of the best places you can look is on social media. In general, many people who are engaged in and use popular social platforms such as Facebook, Twitter, Pinterest, and LinkedIn will already have a familiarity with the social media culture and will likely grasp your online employee requirements more readily. Using social media to hire employees opens up an ...
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Working from Home: 5 Ways to Beat Cabin Fever

You are the envy of your friends. Your neighbors wonder what magic formula for making money you have created that saves you from a morning commute to work. If they only knew how much you yearn to get out of the house to join the land of the living. If only they had an inkling of how much time you spend gazing out of the window, trying to conjure up excuses to escape those four home office walls that imprison you. Well, get dressed and find your car keys, because here are five ways to beat cab...
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You Can Work in Your PJs, But Here’s Why You Shouldn’t

When you work from home, the temptation is strong to skip a shower and shave and stay in your pajamas all day. In fact, if you're just beginning your transition to a home office environment, you should try it, at least once. It's fun, you'll see. But here's a list of six reasons why you shouldn't let it become a habit. 1. You're a professional, so act like one. Guess what? When you work from home, other people assume that you're slacking off. They don't envision you dutifully sitting in...
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To-Do Lists: How They Can Help Your Business Stay on Track

Did you know there is a right way and a wrong way to use to-do lists? Actually, there are more wrong ways than right, so we won't focus on them in this article. Instead, we'll discuss the best ways to use to-do lists to help your business stay on track. For that, we submit to an expert in the form of author David Allen, who wrote Getting Things Done: The Art of Stress-Free Productivity (Penguin Books, Dec. 2002). In Getting Things Done, Allen sets out a series of systems to manage all those l...
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Creating an SEO Budget: Use These Tools!

You could have the best business with an amazing website to back it up, but if it doesn't appear high in the search rankings, no one will find it and all your hard work will have been for naught. Search engine optimization, or SEO, is your ticket to the top - of Google, that is. Nothing can replace quality content and good business practices, but with a good SEO strategy, you can back that up with great visibility when people search a string of words that match the subject matter on your webs...
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3 College Courses That Will Enhance the Way You Run Your Company

If you work at home online, you've done something most people will live their entire lives and never do: figure out how to make a living from the comfort of their own home, at their own pace, on their own schedule. But just because you're ahead of the curve, don't think you don't have anything left to learn. Taking a few college courses could add rocket fuel to your already-burgeoning career. Here are three of the best courses you can take to make your work-at-home future even brighter. ...
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Dealing With A Bad Review That Attracts Too Much Attention

Dealing With a Bad Review that Attracts Too Much Attention Whoever penned the old adage about sticks and stones breaking bones, and words not having the power to hurt, obviously has never been the victim of a bad online review. Words can hurt. They can leave your confidence in tatters, your team's morale trampled to dust, and they can send potential clientele sprinting towards the competition. If a negative online review is causing you grief, here are a few ways you can harness the power...
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Incorporate Video in Your Marketing Campaigns

There is almost no business imaginable that couldn't improve with a basic but professional video element. A single, quality video can reach more people faster, pass in front of more eyes, and get your message across better than all other marketing elements combined. Statistics on the impact of video lead to one irrefutable conclusion: Video sells. Here's why you need a video element in your business. There is no element that can reach more people faster than video. Show Off Your Human...
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6 Tips for Getting the Best Deal on Airfare for an Upcoming Business Trip

Few things are certain in life other than death and taxes - and ever-rising airfare. When you're a businessperson working from home who doesn't necessarily have a company credit card to offset the expenses of flying to meetings and conferences, the increasing cost of flights can be hard to stomach. With a few tricks and a keen eye on a myriad of websites, you can save some money on that last-minute business trip. Don't overpay for business trip airfare. Airline Frequent Flier Programs...
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Making the Switch to Being a Stay-at-Home Parent to a Stay-at-Home Working Parent

Working from home may sound like a dream come true. After all, who wants to sit in traffic twice a day, wear uncomfortable clothing, and sit in an uninspiring cubical all day? Photo Credit: We Heart It Working from home does come with a great deal of perks, such as working from the comfort of your own couch, staying in your loungewear all day, and, if you're a parent, the ability to be home with the kids AND provide for the family. However, while working from home certainly does have ...
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