Bring Home a Better Online Business Portfolio

You keep hearing about online business portfolios, and it's on your to do list to make one, but you still haven't done it. You may want to carve out that time now and put a portfolio together to help promote your home Internet business. If you're wondering why or what to put in it, read on. Why Have an Online Portfolio? As the following article looks at, “The power and impact of an online portfolio” can be the difference of getting a dream job or not, or hooking that new clien...
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Don’t Go to Sleep on Content Marketing

When it comes to marketing, content is king of the online empire. If you want the marketing you do for your home Internet business to make an impact, then you need to put content first. With outreach success in mind, here are a few reasons why content marketing is so important to your home business: Increased Traffic Your business website is one of the only ways you can increase visibility for your brand. With an effective content marketing strategy, you can generate more t...
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Don’t Sell Your Business Short on Social Media

If you run your own home Internet business, then it's important to make sure your business has a social presence. However, sometimes this is easier said than done, especially if you aren't socially savvy. In order to help get the social ball rolling, here are a few tips to building a solid social profile for your business: Define Your Social Goals Businesses use social media for a number of different reasons. However, if you don't clearly define what you're using your socia...
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Are You Regularly Growing Your Mobile Subscriber List?

When you have a home Internet business, you need to drum up clientele. Your success depends on your clients, and the mobile world is a great one for any marketing endeavor. Via text, you can stay in touch, offer discounts and announce new projects. It's a great way to reach customers, both current and potential. You need to get those mobile subscribers signed up, though and there are a number of ways to do this. Promotions Do Matter In looking at Text message marketing 101: How...
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Don’t Market These Mistakes in Your Business

Sometimes, marketing simply goes wrong. Take frozen pizza brand DiGiorno for example. The brand hit headlines last year when they seized on the hashtag #WhyIStayed, which was intended to raise awareness of domestic violence. Their insensitive "#WhyIStayed - you had pizza" tweet was widely shared, leading to a long clean-up operation for DiGiorno. One simple marketing mistake can have repercussions ranging from not connecting with the right customers to damaging your business repu...
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Don’t Overlook the Importance of Customer Loyalty

If your home Internet business doesn't have many return customers, then you might be overlooking the importance of customer loyalty. That's right, by nurturing the relationships you have with your customers, you can create brand loyalty that results in consistent business. Here is a look at how your home business can build customer loyalty: U.S. Companies Putting Customer Loyalty First Customer loyalty is an import aspect of running a home Internet business. Without loyal c...
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Put Some Mobility Into Your Home Business

Your home Internet business is your baby, and you need to start treating it with some tender loving care. With that said mobile marketing is a great way to get the word out with very little cost or effort on your part. Here are some ways to make mobile marketing work for you: 1. Focus on Your Customers' Needs If you've decided to use SMS marketing, make sure you're sending out information, coupons or discounts that will matter to them. Don't inundate their cell phones with messag...
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Make a Pitch for Your Home Internet Business

Starting an Internet business online from the comfort of your own home is on the rise. With advancements in technology, online business opportunities are soaring. There are many advantages to running an at-home Internet business, including being your own boss, setting your own schedule and, of course, having an unlimited income potential. Common home-based Internet business ventures include freelance writers, graphic designers, web developers, resume writers, social media consultants,...
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The Drive to Sell Auto Insurance from Home

Working from a home Internet business can mean selling a wide swath of products and services. With that in mind, is your home business up to speed on its marketing game or are you in the slow lane when it comes to promoting your brand? Whether you sell auto insurance from home or a wide variety of other needs, take the time to make sure you are properly spreading the word about your brand and that you are targeting the right audience. So, how can you best do both those tasks? Tar...
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5 Ways to Cut Costs and Still Get Noticed

Many people dream of working for themselves, setting their own schedule and having the flexibility to work and live wherever they choose. If this sounds like you, a home-based internet business may be right up your alley. Be warned, though – a fair number of internet start-up businesses will fail within the first few months if you're not prepared. In fact, studies show that close to 90 percent fail within the first four months. Like anything, success takes work. And for a home-based bus...
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