Weighing the Pros and Cons of Starting a Home Based Business

Thousands of Americans are now taking the economic slowdown as a sign to leave the corporate world and go into business for themselves. Although a recession isn't the best time to start a business, there may never be a perfect time. And if you have a great idea, several years of experience and the drive to turn your dream into a reality, you've got a great chance to be successful. Most new businesses must start out being run out of a home office, just by the nature of the beast. You probably don...
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5 Ways to Get Free Press Coverage for Your Home Based Business

Home based businesses are at a slight disadvantage, because they aren't typically in the center of the action. This leaves home business owners having to strive harder and harder to get press coverage for their products and services. In addition, sponsored placement isn't trusted and isn't as effective as an organic article with legitimate writerly interest. However, if you have an interesting product or service that stands out from all the rest, you should have no problem drumming up a little c...
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5 Inexpensive Marketing Tactics for Home Based Businesses

When you are the owner of a home based business, you typically have to get creative when it comes to your marketing tactics. You can't necessarily have a grand opening party, because, well, you'd be inviting people to your house. Moreover, you can't really put your address anywhere, because that would be a security risk. For business owners who's base of operations is at home, you will usually have to rely largely on the Internet. There is a plethora of ways to market your home based business on...
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5 Tips for Running Your Home Based Business From Your Smartphone

Modern technology gives entrepreneurs an unprecedented level of freedom in managing their businesses. In fact, your entire home based business can be run from anywhere in the world using your smart phone--if you know how to utilize its potential. Whatever your industry may be, these helpful tips will set you up for success and help you run your business efficiently without ever setting foot in an office. (more…)
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5 Must-Have Items for Running a Business From Home

There's no denying the perks of working from home, the least of which is the fact that you can finally do away with your daily commute. But there are also plenty of hurdles you'll have to leap when you are not only the worker bee, but also the manager, the accountant, the sales rep, and the CEO of your home-based business. Luckily, there are all kinds of modern tools that are ideal for helping you to run an enterprise out of your house. Here are a few that you simply can't do without. (more&...
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