5 Costly Business Marketing Mistakes

For any small business to survive, the entrepreneur behind the major decisions must always keep a close eye on the bottom line. No company, whether startup or ten-year veteran, can afford to throw away resources. And since consumers are still particularly tight with their spending thanks to the recession, the margin between success and failure is quite slim. You cannot expect new business to make up for poor decisions, nor can you hope that a small business loan will come around to save you if y...
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